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Case study

Northwind Trading CRM

Custom operations hub for a regional B2B distributor

2025
Custom CRMNext.jsMySQL
Northwind Trading CRM hero

Context

Northwind’s team was losing hours every week copying data between inventory, sales, and accounting. Leadership needed a single source of truth without forcing a generic SaaS fit.

Process

1. Discovery & Shadowing 2. Wireframing & Prototyping 3. Full-Stack Development 4. Data Migration & Training

Outcome

Quote-to-ship time dropped by 65% in the first quarter. Error rates in order processing plummeted by 90%.